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National Award Winner
The STEP Program™

For Innovative MacD Patient Education

Novartis developed the STEP (Solutions to Empower Patients) Program™ to fund innovative projects from nonprofit organizations that help address some of the most pressing gaps between best practices and the care a patient — or caregiver — actually receives.

The MyMacDLife Podcast improves the daily living needs for people with AMD by aiming to inspire and motivate the AMD community to better utilize technology, give people easy, uncomplicated access to information, and facilitate the sharing of powerful stories from other members of the community to support behavior change.



Jeff Ostroff

An entrepreneur and podcast creator, host, producer, and advisor. He is also a professional voice-over talent and interviewer, producer of…

He is also a professional voice-over talent and interviewer, producer of promotional audio/video business profiles, event host and facilitator, instructor, and author living just outside of Philadelphia.

Jeff has served clients in a variety of industries and in multiple countries. He is also the author of the widely praised Prentice-Hall book, “Successful Marketing to the 50+ Consumer.” Among Jeff’s current efforts are hosting the trend/opportunity-focused podcast, “Looking Forward,” and its sister podcast, “Looking Forward: Health Care on the Horizon.

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Marcela Salmon

An actress, known for the movie Icebox on HBO, and the independent films The Farmer and Quimera. She is also a voice actor, known for being the…

She is also a voice actor, known for being the Spanish language voice for The Global Warming Express, and many radio and podcast spots in English.

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Hilary Stunda

Hilary Stunda is a writer, producer, and editor. She has been on the arts and culture beat for several decades and has interviewed and written about…

She has been on the arts and culture beat for several decades and has interviewed and written about such artists as Jasper Johns, Christo and Pat Steir and such personalities as Tina Fey, Ira Glass, and Hunter S. Thompson.

As the former editor-in-chief of Modern Luxury Aspen Magazine, Hilary generated story ideas as well as managed a staff to execute multiple issues per year. As a producer for American Adventure Productions for The Outdoor Life Network, Hilary produced a mountain bike expedition to Mt. Everest Basecamp. She was also Coordinating Producer for television specials on CBS and Fox and head researcher for the Discovery Channel’s Animal Planet series, “The Nature of Play.” Currently she is a freelance writer covering architecture, design, art, professional athletes and eco adventurers, as well as an art consultant for Creative Machines, a group of fabricators and designers who make monumental kinetic and interactive sculptures for sites around the world.  A graduate of Columbia University in New York City, she currently resides in Tucson with her husband, two teenage sons, their dog Ripple and cat, Satchel.

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Shawn Doyle, CSP

Shawn Doyle, CSP is a professional speaker, author, and Executive Coach. He is the author of 23 books, several which have been…

He is the author of 23 books, several which have been Amazon #1 best sellers and many are now being translated in ten languages. He is also a contributing writer for The Huffington Post, Inc, Entrepreneur, and The Good Men Project. As a CSP (Certified Speaking Professional) Shawn’s passion is to make a meaningful difference in people’s lives, helping them live to their full potential both at work and home as they go through this thing called life.

Shawn has been working for over three decades in the world of personal and professional development and before starting his own company, was Vice President of Learning and Development at Comcast, and was the co-founder of Comcast’s Corporate University, which was responsible for training and development for over 90,000 employees. Some of Shawn’s clients include Lockheed Martin, U.S. Navy, U.S. Marines, U.S Army, Disney, Comcast, ABC, NBC, MSNBC, Pfizer, Merrill Lynch, Kraft, and Coca- Cola.

Shawn lives in the beautiful rolling hills of southeastern Pennsylvania, made famous by Andrew Wyeth’s landscape paintings along with his wife, Rachael along with two lively cates, Mia and Maddie.

Dawn Prall

Dawn Prall is a high energy executive with three decades of experience in healthcare and non-profit management, with an outstanding track record of fundraising, collaboration, and advocacy. A seasoned leader who has an exceptional capacity to see things from concept to completion and beyond. Dawn is a compassionate professional who is extraordinarily adept at developing and sustaining key relationships at all levels in diverse settings and situations.

She brings business savvy, political astuteness, and entrepreneurial thinking that seeks out relevant opportunities and positive outcomes for organizations and businesses. Dawn utilizes her abilities as a creative strategic thinker with a visionary capacity to move the full spectrum from concept to evaluation, focusing on fiscal responsibility to achieve results.

The majority of Dawn’s work has been in the healthcare and social services industries. In the last decade, she has garnered a national reputation within the vision research field as an expert in Macular Degeneration. She is a positive influence through her advocacy and compassion for individuals with this debilitating disease and is a champion of low vision patient education. During her career, Dawn served in executive leadership positions at the Macula Vision Research Foundation, Wesley Enhanced Living, and Einstein Healthcare System. She also held fundraising and marketing positions with Big Brothers/Big Sisters of America in Philadelphia (national headquarters) and Maternity Care Coalition.

Dawn is Principal at CopperBeech LLC, a fund development and non-profit management consulting practice she founded in 2012, and also Owner, President and CEO of Sage Vision, a company dedicated to supporting and educating patients with low vision through assistive technology. Currently, she serves as a national spokesperson on patient and caregiver advocacy for ophthalmology / age-related macular degeneration and a member of the patient advocacy advisory council at Novartis.

She holds a bachelor’s degree in International Marketing and French from Northwest Missouri State University and an MBA with an emphasis in marketing and economics. She also holds a certificate from the Indiana University Center of Philanthropy Fundraising School and has convened numerous fund development and marketing educational sessions and workshops throughout the country. Dawn’s lifelong commitment to serving others transcends her professional role as she actively devotes her time and energy in a volunteer leadership capacity for many worthy causes.

Christine Pedi

Christine is an actress, singer and daily host of SiriusXM radios ON BROADWAY ch 72. She performed on Broadway in CHICAGO, LITTLE ME, TALK RADIO and in the long running Off Broadway satirical musicals FORBDIDEN BROADWAY (Drama Desk nomation), NEWSICAL & SPAMILTON. She was a dead SOPRANO (Mrs Bobby Baccala in the HBO series) Christine has toured her award winning cabaret act GREAT DAMES across the USA, London, S Africa & beyond.

Known as “The Lady of 1000 Voices” they can be seen & heard on YouTube, The Howard Stern Show, assorted cartoons and commercials.

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MMDL “Crew”

Meet the crew that helps make MyMacDLife happen!

Podcast and Audiobook Production

Website design and development